Since Apple’s launch of ARKit in June 2017, iPhone app development companies are constantly exploring ways to improve experience of AR based apps. Apple Inc. is of the view that Augmented Reality was a breakout trend of 2017.
What’s the Buzz about AR Based Mobile Apps?
Augmented Reality technology is in existence since long time, but came to limelight after the popularity of game Pokémon Go. AR has the potential to change the way users interact with mobile apps and even their surroundings.
This is an innovative technology that transforms your iPhone screen into a gateway for AR world. Interaction of users with virtual objects in the real world was never possible before the release of AR technology. And this technology has now become more approachable as it comes to people in the form of iPhone and Android apps.
Which Industries are exploring the Use of AR Apps?
Apple App Store is already experiencing a huge inflow of AR based apps in different categories. The introduction of ARKit has added to this collection with more iPhone app development companies submitting request for launching AR based apps.
Let’s consider few examples that have been successful in building AR app and received good response:
IKEA is an online furniture showroom that lets users visualize how would the new item look like in their homes. The app allows user to select an item and place it against real location to get an image. This is the best option for user who could not visualize the placement of object with respect to how it fits in the space, matching with the theme of room and its overall look and feel.
Video Editing App:
Filmr is a video editing app that allows users to add virtual objects into existing videos. Efforts of users are drastically reduced with AR technology that adds external elements into videos instantly. Such AR iPhone apps have made it easier for non tech savvy people to easily edit videos and play around it using virtual objects.
Online Retail Store:
Amazon – a retail giant came up with an AR app option for iOS users that enables them to virtually place the item at physical location and get a real time image without actually making the purchase. This trend would result in a benchmark for other online retail stores to launch their AR supported version of app for convenience of users.
Related: How to Make Money from Mobile Apps?
On a Concluding Note…
Augmented Reality is a disruptive technology that has helped several industries to enhance customer experience. If you wish to explore AR possibilities for your business, get in touch with Hidden Brains – a reputed iPhone app development company specializing in building AR based mobile apps. What are you waiting for? Request for a free quote today!