Several booking agencies such as travel companies, cinemas, airlines and bus agencies are looking forward to build a mobile app. This is an effective medium for agencies to serve customers in better way by giving them complete rights to make their own bookings as per their feasibility and convenience.
Building an online booking app is advantageous, but it comes at a cost. This makes it necessary for companies to evaluate how money is needed to invest in building an online booking app and how much ROI can be expected from it.
Some of the online booking sectors covered by private as well as government companies through building of apps are as mentioned below:
Read More :- Cost to Build Online Booking App
When any company plans to build a mobile app, it usually moves ahead with the approach to release the minimum and basic version at the earliest. Later, the company collects feedback from users and analyses the in-app behaviour of users. This is when the problems of app with respect to its performance, design, UI and UX come to front. App redesigning is the best solution to tackle these problems.
Increasing Conversion Rates with Mobile App Redesign
As per the recent studies, mobile apps become popular not just because of their performance but also due to unique and attractive design. A fresh look of mobile app can change everything and this leads to conversion rate improvement.
Improved UX: Enhanced Look & Feel
Out-of-date design may not attract new users. It is important to redesign the app and use appealing design for gaining new users. Not only should the design be unique, but also provide ease of use. For example, the modern UI trend suggests using of familiar elements in apps of representing icons and action buttons.
As users are already familiar with the meaning of those icons, it becomes easier for them to engage, thus leading to an ‘intuitive design’.
Mobile app development company specifically focus on delivering exceptional UX as this is one factor that determines whether user would come back again to use the app or simply abandon it. All the design elements used in the app should be such that it makes the app easier to use and more pleasant. It is very important to keep up with the latest UX trends and out them to use while redesigning.
Evaluate User Reviews & Feedback
If your app already exists on Play Store or Apple App Store, it is likely that you have data of the user base. This data provides statistics on in-app usage and engagement, which could be used to derive insights on how to improvise the app with respect to design.
Notice the patterns of usage and consider going through user reviews and suggestions. Are majority of users complaining about a specific feature? Are users confused on how to update a specific element of their account? Are users clicking a specific button when they are trying to select something else? This could be useful source of information to know about the weak areas of app that need improvement.
Related : Easy and Useful Tips for Improving Mobile App Retention
The process of redesign may sound simple, but practically it requires lot of time and effort of professional mobile app developers and designers. The redesigned app has to take the responsibility of retaining old customers as well as attracting new ones. It can be done in the right way with the help of professional mobile app development company like Hidden Brains that has proven experience in building apps that boost the conversion rate.
Mobile app development, be it iPhone or Android app development is an expensive affair and requires gigantic monetary investment – this is an overstatement. Not all types of mobile apps requires handsome money or budget. In this blog, we shall discuss major factors that determine the cost to create an app.
Defining the Scope, Features and Functionalities of Mobile App
What is the core purpose of building a mobile app? The answer to this question would give some sort of clarity on the scope of this project. If businesses are looking forward to a broader scope and returns from app, it has to be extensively developed with lot many functionalities.
However, if the purpose to develop mobile app is to have a mobile presence and create another channel to connect with end users, an app with limited features would also be fine.
As per the recent survey by a leading analysis and research agency GoodFirms, the scope of mobile app in terms features and functionalities is the major factor driving the cost of development.
The discovery phase requires deep understanding of business flow, its goal and overall business purpose. Only when these things are clear to the development team, they can proceed ahead to lay out a plan for an app and decide how simple or complex app would be required to serve the business purpose.
Deciding the Platforms and Devices
The platform and type of mobile app also plays an important factor in deciding the cost of development. For example, the total cost of building a native app for a specific platform is different from building a hybrid app that runs on multiple platforms and devices.
Cost is also dependent on the type of device for which the app is developed. Building app for devices running iOS, Android, Windows, Blackberry or iPad is different, as it requires different sets of integration. Supporting different generations of the same device can also be an additional cost factor that increases the price.
Resource Url :- How Much Does it Cost to Create an App?
You have Got a Killer App Development idea, but not anyone is there to discuss or validate? Got an app development idea but don't know how to do Mobile App Development? Today mobile dominates a significant part of everyone’s life, and this is why technology is easily affordable nowadays.
Hidden Brains understand all the above challenges and certainly help clients from scratch from development process to deployment of your app on Google Play Stores and Apple iTunes. This is a right time to invest in the mobile application than on website just because of the rise of smartphone usage.
Significance of Choosing the Right Mobile App Development Company
On App Store there are More than 2.5 Millions apps are existing but the question is that from these millions of apps How many mobile apps have managed to get a good number of visitors? Only few of some good apps serve the need of users and find a secure place in their smartphones.
Why few mobile apps are failing to generate an expected outcome? The main reason behind this is the lack of an experienced mentor who can guide you to move in the right direction. This makes it all the more important for entrepreneurs to select the perfect mobile app development company.
How To Find A Mobile App Development Company
Resource:- 3 Quick Tips To Select The Best Mobile App Development Company
Considering the rising craze of smartphones and mobile apps among people of all age groups, businesses are focusing on mobile app marketing strategies. Taking the help of either Android or iPhone app development company, you get your business app built. Congratulations, you now have an app for your business!
But, this app is just one among million others available to users in the App Stores. How would this mobile app serve your business goals when it doesn’t get noticed to targeted audience? For this reason, it is suggested to consider mobile app marketing right from the first stage of mobile app development. How the app is designed and developed and how well it is promoted among targeted audience prior to its launch plays a huge role in deciding whether this app would be successful after its launch or not.
Do Not Commit These 5 Mistakes in Mobile App Marketing
1. Competitor Research and Analysis: App marketplace is a big place and you need a strong and foolproof strategy to mark your presence there. Conduct an in-depth research of competitors who have succeeded in their mobile app marketing to get insights on how can you get a competitive edge and rise above others in your category.
2. Don’t Ignore App Store Optimization: App Store Optimization (ASO) contributes to higher ranking of your website in the app marketplace. This directly results in increased number of download for your app. Select an appropriate app title such that it includes keyword and a suitable app description that explain the USP of app. Attractive screenshots and app icon are also proven factors responsible for higher downloads.
3. Don’t Delay in Marketing: Plan your app release date in advance and create a buzz in the market about the app. Starting marketing at an early stage gives you enough time for advertising your app among target audience. Launching preview trailer, writing comments and posting in forums are opportunities to inform your target audience that something useful is coming to the App Store very soon.
4. Engaging Users and Retaining Them: Focus on the experience that the app delivers to users and keep a track of the number of app users that you have been able to retain. Only when your app delivers exceptional user experience, it will be able to retain users. Concentrate on how users are engaging with your app and make necessary changes to user experience for improving retention ratio.
5. Consider User Ratings & Reviews: Review and ratings play a significant role in attracting new users to your app. Immersive experience provided by your business mobile app should compel users to submit positive review and good ratings. Apps with high review and ratings also contribute in higher ranking in the app marketplace.
Read :- 5 Common Startup Mistakes to Avoid: Decoding the Rules to Success
To get professional help in Android or iPhone app development, get in touch with professional mobile app development company today.
Blockchain has emerged above being a mere buzzword. This is a revolutionary technology that is redefining the way businesses transact with each other. Instead of spending money on third party agreement and using it as a security aspect, Blockchain can eliminate the need of middleman by allowing two parties to transact directly.
Blockchain being a distributed ledger allows digital information to be distributed but not copied. This is the new programmable economy that allows in the movement of assets and value between organizations through a blockchain network.
Explanation of Blockchain in simple words:
Read :- Simplest Explanation of Blockchain: The Next Generation Internet
How Blockchain Contributes to Fast and Secured Financial Operations?
Cryptocurrency is a form of digital currency that is used to accept payments, pay vendors or subcontractors or pay wages to employees. Cryptocurrency transactions take place through Blockchain network so there is no discrepancy, leak of data or fraud transaction issues.
Before the inception of Blockchain, businesses relied on banking system to make payments or receive money. This involved keeping intermediary parties as a security and maintaining business contracts. It also requires paying the third party for their services.
Following are the advantages of using Blockchain technology for businesses:
Digital smart contracts are unique coded agreements that deliver guaranteed outcomes to meet all predetermined conditions. This coded document provides an opportunity for businesses to keep transparent relationship with other vendors.
There is no need of any legal intervention in case of blockchain transactions. This saves the costs incurred on bureaucracy, legal proceedings and exorbitant charges of lawyers. As long as the public key and private key values are matched, transactions happen seamlessly over the Blockchain network. All the contracts are securely stored on the Blockchain network, thus making it impossible to alter or delete any terms by either of the parties.
Blockchain for Businesses & Cryptocurrency App Development
Hidden Brains is a leading mobile app development company helping individuals, startups and enterprises to take a stride in the decentralized world through Blockchain based app development services. No matter whether you want to build you own cryptocurrency or integrate cryptocurrency payment gateway in your existing website or app, we can help you in all possible ways. Get in touch with your requirements by requesting for a free quote now.
Now-a-days the adoption of emerging technologies is really fast, especially in the real estate business. This technology adoption has changed the entire landscape of real estate industry. Each and every real estate business houses, whether it is small one or big brands are adopting technology in their business.Technological disruption provides new business tools and environments, opening up business horizons.
App development for the real estate business is a challenging task. Some of the roadblocks that come in the way are as mentioned below:
Real estate business are aggressively diverting attention to mobile apps for their business. Customers and brokers are demanding mobile apps and we offer the exact solution to meet the market needs. Majority of the real estate business owners today rely on these real estate mobile apps.
Real estate mobile app development services and opportunities:
Read More: Real Estate App Development: Challenges & Solutions
If you are a travel agency and planning to develop a mobile app for boosting the business, you are going on the right track. There are millions of active mobile users in the market that use apps for their daily activities. In this digital age, smartphone and tablet users are spending more time on mobile surfing and taking advantage of internet services for researching and planning their holidays, destination weddings and business tours.
Your travel app must have unique and useful features that make it an ideal app for your end users. Only if your app is simple to use, offer attractive features and delivers great UX, it would be downloaded and used by travelers.
In this article, we have described top features of travel app that would be helpful to any travel agency for attracting more customers:
Read More: Desirable Features of Mobile App for Travel Agency
Finally we can say that travel app has a big role to play in your travel business in this modern era. This concept is useful for any level of travel business owner, whether he is a big travel company or small travel agent in town or some kind of mediator. Hire an expert and leading Mobile App Development company that will develop perfect travel mobile apps for your business.
Startups and entrepreneurs who are in plans of utilizing the mobile platform to promote their services or product often wonder ‘what goes into the making of a great app’. What are the key factors that decide the success or failure of app? In this blog, we shall discuss important insights shared by iPhone app development company for building a successful mobile app:
Users prefer mobile app that deliver great user experience. New apps are launched almost every day in the Google Play Store. Not all of them get expected recognition and popularity among target audience. New technologies are revolutionizing consumer experiences and setting new standards of engagement.
In order to boost customer loyalty, it is necessary to have an intuitive and user-friendly interface. Delivering exceptional UX will result in higher user retention rate and improved engagement and customer loyalty.
Minimum Onboarding Time
As per the recent survey by a leading agency Clutch, if your app takes more than 60 seconds for users to get clarity on information, services or product, they are likely to move to an alternative option. Users usually get frustrated if your app takes more number of clicks to reach or access any particular information or functionality.
“Nearly three-quarters, i.e. 72% of respondents thought the app on boarding process should take 60 seconds or less.” -Clutch
Serve the Core Purpose of Building the App
Do not affect the core purpose of app by adding too many extra features and functionalities. Your app should not be such that it performs a myriad of functions, but inevitably ends up confusing users. The primary purpose of building this app should be fulfilled in a very first glance of user’s interaction with the app.
Providing convenience to users with an array of features and functionalities is definitely good option, but only if it does not kill the core purpose of building the app.
Simple UI, Rich UX
Thumb rule of design is that user should be able to access any functionality or feature in maximum 2 to 3 clicks. The best way to test the friendliness of user interface is give the app to a group of 4 to 5 users. Observe user’s in-app behaviour to test whether you app is friendly and self-explanatory.
This testing helps in determining whether the number of screens included in the app are worth it or not. At this stage, extra screens and irrelevant features can be dismissed for building a great app that cuts the clutter and focuses on core purpose. Simple apps with intuitive interface that delivers rich user experience contribute to the building of great app.
Read More:- How to Improve Mobile App Customer Experience?
Factors contributing to building a great app are not difficult to understand or even implement. To stick around the basic rules is the key to assure that you create a great app. Hidden Brains is a leading iPhone app development company that helps startups, mid-size businesses as well as enterprises in building great apps. Our apps have the potential to scale your business to new heights of success.
Running an eCommerce business is not a cheesecake for any business owner. To make your eCommerce business successful, it is necessary to integrate few things together at the perfect time. There are several way to boost the productivity of your online business.
Nowadays consumers are more interested to shop for products online and that is the main reason why eCommerce businesses are booming. Business owners and directors need to realize Importance of going mobile.
Mobile Commerce is one of the upcoming trends in eCommerce business. Usage of mobile devices is increasing rapidly in this digital world. People are moving from desktop to mobile - in “2021, 53.9% of all retail e-commerce is expected to be generated via m-commerce.”
eCommerce is growing rapidly and the brands who are ready to adapt new ways of commerce will be able to thrive in the new landscape. eCommerce success requires investment in new technologies and customer convenience. Nowadays the preferred way of ecommerce consumer is the voice based search and voice commerce:
The main reason behind rapidly growth of voice based search and shopping is Popularity of smart speakers like Amazon Echo and Google Home. Research Report of OC&C says that
“voice shopping will grow to a whopping $40 billion-plus in 2022, up from $2 billion today across the U.S. and the U.K.”
Read More: Growth Hacking your Ecommerce Startup to Successful Business